Howso + Microsoft: Power Decision Intelligence with a Transparent Reasoning Engine

Howso as the Explainable Reasoning Layer in Microsoft 

Howso offers a transparent, explainable alternative to black-box AI, including neural networks. Built on proprietary machine learning technology, Howso uncovers deep insights in data, predicts outcomes, and delivers recommendations, all from a single engine. Every output is directly traceable to the underlying data, ensuring trust and eliminating hallucinations. 

Howso supports a wide range of capabilities, including causal discovery, time-series forecasting, anomaly detection (outliers, contextual outliers, inliers, and group anomalies), scenario modeling, uncertainty quantification, missing data detection, feature engineering, and more. By integrating with Fabric, Power BI, and Copilot, Howso enriches and contextualizes Microsoft applications with explainable intelligence, turning raw data into trustworthy, actionable insights

Fabric – Run Howso analysis directly in engineering tools such as Notebooks, then save results into Lakehouse tables enriched with data and semantic models for downstream use. Fabric integrates Howso into data pipelines, automating analytics workflows so insights are delivered consistently and at scale. 

• Why it Matters: Howso extends the reach of data and analytics engineers by embedding advanced data science techniques directly into their Fabric workflows. Data and analytics engineers can work natively in Fabric to uncover anomalies, causal drivers, and test scenarios without leaving their Microsoft data environment. 

Power BI – Enrich data and semantic models with Howso’s intelligence, feeding reports and dashboards that are easy to explore and share.

• Why it Matters: Insights become consumable and interactive for business users, bridging the gap between complex analysis and practical decision-making. Business analysts can now access predictive and prescriptive insights directly in Power BI, making advanced analysis more actionable and easier to apply.

Copilot – Connect through an MCP server so Copilot can run Howso’s libraries in real time. Copilot interprets Howso’s results and delivers them in natural language. 

• Why it Matters: Business leaders can chat with their data, asking plain-language questions (“What’s driving customer satisfaction?”) and receiving trustworthy, data-grounded recommendations they can act on immediately. 

This workflow empowers both technical and non-technical teams to uncover deep data insights and turn them into recommendations, directly within the Microsoft environment and always backed by Howso’s transparent reasoning. And because these integrations are available through the Microsoft Marketplace, users can easily access and deploy Howso within their existing ecosystem. 

Use Case: Airline Customer Satisfaction

Check out this video highlighting Howso’s integration within the Microsoft ecosystem. 

In this proactive scenario, imagine an airline aiming to improve customer satisfaction. Using Howso in Fabric, analysts uncover the key drivers of satisfaction by analyzing relationships in the data. Power BI then visualizes these findings, showing both the magnitude and direction of each driver, for example, revealing that in-flight Wi-Fi quality has a major impact on customer sentiment. 

From there, business users can turn to Copilot to chat with their data to identify next steps. By asking Copilot in natural language, “Can you provide a recommendation for improving customer satisfaction?” they receive trustworthy, data-grounded recommendations, based on deep analytics generated by Howso. For instance, Copilot may suggest that upgrading the quality and reliability of in-flight Wi-Fi would significantly boost satisfaction, while also highlighting improvements to the boarding process and online booking experience as additional opportunities to enhance the customer journey.

This workflow empowers both sides of the organization: analysts can explore and validate results in Fabric and Power BI, while business leaders can act quickly on clear, explainable recommendations delivered through Copilot. 

Unlocking Value Across Industries 

Howso’s Microsoft integrations extend far beyond airline customer satisfaction use cases: 

• Financial Services – Deliver personalized financial advice, optimize marketing spend, and improve client retention. 
• Insurance – Build a trusted customer 360, personalize policies, and strengthen risk management. 
• Retail – Pinpoint the root causes of changes in customer satisfaction and optimize promotions. 

From reactive workflows to proactive scenario testing and guided decision-making, Howso helps enterprises move beyond dashboards and black boxes to confident, transparent, data-driven decisions. 

This is just the beginning of how Howso and Microsoft together are redefining trustworthy AI for enterprise analytics